Crystorama Lighting
Year:
2024-Present
Type of Work:
Brand Design
Web-Design
Social Media Marketing Email Marketing
Print Design
Crystorama Lighting is a heritage brand celebrated for its craftsmanship and designer collaborations. At Crystorama, I’ve worked across digital and print to strengthen the brand’s identity and create a more engaging customer experience. My work has included digital & social media design, UX & website design, and print collateral. Each project aimed at building consistency, driving engagement, and elevating the brand’s presence. From catalogs to trade program campaigns and showroom graphics, I’ve helped shape a cohesive visual identity that feels both design-driven and approachable.
Crystorama’s Tastemaker Booklet, an editorial piece highlighting our collaborations with leading interior designers. The booklet blends product photography, designer insights, and styled interiors to showcase how Crystorama fixtures elevate real spaces and reinforce the brand’s design-forward identity.
Crystorama’s Tastemaker Booklet, an editorial piece highlighting our collaborations with leading interior designers. The booklet blends product photography, designer insights, and styled interiors to showcase how Crystorama fixtures elevate real spaces and reinforce the brand’s design-forward identity.
Crystorama’s Tastemaker Booklet, an editorial piece highlighting our collaborations with leading interior designers. The booklet blends product photography, designer insights, and styled interiors to showcase how Crystorama fixtures elevate real spaces and reinforce the brand’s design-forward identity.
Crystorama’s Tastemaker Booklet, an editorial piece highlighting our collaborations with leading interior designers. The booklet blends product photography, designer insights, and styled interiors to showcase how Crystorama fixtures elevate real spaces and reinforce the brand’s design-forward identity.
Crystorama’s Tastemaker Booklet, an editorial piece highlighting our collaborations with leading interior designers. The booklet blends product photography, designer insights, and styled interiors to showcase how Crystorama fixtures elevate real spaces and reinforce the brand’s design-forward identity.
Crystorama’s Tastemaker Booklet, an editorial piece highlighting our collaborations with leading interior designers. The booklet blends product photography, designer insights, and styled interiors to showcase how Crystorama fixtures elevate real spaces and reinforce the brand’s design-forward identity.
Crystorama’s Tastemaker Booklet, an editorial piece highlighting our collaborations with leading interior designers. The booklet blends product photography, designer insights, and styled interiors to showcase how Crystorama fixtures elevate real spaces and reinforce the brand’s design-forward identity.
Crystorama’s Tastemaker Booklet, an editorial piece highlighting our collaborations with leading interior designers. The booklet blends product photography, designer insights, and styled interiors to showcase how Crystorama fixtures elevate real spaces and reinforce the brand’s design-forward identity.
Three palettes. One point of view. Crystorama fixtures paired with Sherwin-Williams coordinating colors, from coastal blue to blush rose to sage green, to show how light and finish set the tone for an entire space. Mood board content like this bridges inspiration and purchase intent, giving shoppers the context they need to buy with confidence.
On-location photography and staging coordination with Dallas tastemaker Nikki Watson, shot inside a home she designed. From the warmth of the living room to the drama of a freestanding bath to the open ease of a working kitchen, real rooms, real installs, real context for the customer considering their own space.
This Brand Booklet highlights Crystorama’s custom fixture capabilities and provides essential trade program details and contact information, serving as a go-to reference for designers and trade partners.
This Brand Booklet highlights Crystorama’s custom fixture capabilities and provides essential trade program details and contact information, serving as a go-to reference for designers and trade partners.
This Brand Booklet highlights Crystorama’s custom fixture capabilities and provides essential trade program details and contact information, serving as a go-to reference for designers and trade partners.
Crystorama’s Tastemaker Booklet, an editorial piece highlighting our collaborations with leading interior designers. The booklet blends product photography, designer insights, and styled interiors to showcase how Crystorama fixtures elevate real spaces and reinforce the brand’s design-forward identity.
Designed a series of editorial-style posters highlighting Crystorama’s Tastemakers, blending portrait photography with bold typography to create sleek, modern visuals that celebrate the designers’ personalities and brand partnership.